kolo t.c.

enjoy every ride.



The Kit Store is Open

Dearest Fellow Lycra Enthusiasts,

It’s with great pleasure that we open the kolo t.c. kit store. Before we ask you to flash your plastic to kit yourself out for 2018, we wanted to answer a few questions that might be floating around in your helmet-holders. We’ll answer those here. If you have other questions, email Wes.

Here is a link to the store, again, for reference.

Why would I spend money to make these Sovis twins rich?

Don’t worry, you won’t! These kits are at-cost. We want to offer a stylish, quality, and affordable kit to our friends and followers. We do not make money on these in any way. If you really, really want to spend more money, buy some kit and make a donation to NMMBA or Norte.

But do I have to be on the team to wear a kolo t.c. jersey?

Ha! No. The kolo t.c. “team” is Wes, Dan Ellis and Tim Bottrell. If you want to be on our “team” you can email me here. You don’t even need to order a kit to ride “for” us. We want cool, happy, smiling people to wear this kit. Everyone is welcome, from beginners to semi-professionals, indoor cyclists, fast or slow; doesn’t matter. We just get a kick seeing people flying the kolo t.c. flag on the roads and trails.

We think of ourselves not as a team, and not even a club. We’re a community. Everyone is welcome.

There are a lot of options on here. Which type of jersey or bibs should I get? Are the more expensive versions that much better?

My advice is to stay away from the cheapest version of the Champ-Sys bibs. The elastic above the knees is super uncomfortable, at least it is for me. I went for the second least expensive bibs, and the $68 summer jerseys. I also recommend getting a long sleeve jersey. We live in Michigan. You will undoubtedly get your money’s worth with it.

I’m stoked! When will I get the kit?

The store is closing January 26th. We expect a turnaround time of 4-8 weeks. So, it’s really, really likely you’ll have your order before Barry-Roubaix. If you don’t live in TC, be sure to have your order ship to your house. There’s also the option to have your kit ship to me and I can get it to you. And by that I mean I will meet you at Breakaway Cafe to hand it over to you. I live there, pretty much. So that’s where we’ll meet; maybe even share a burrito.

Have another question?

Thanks, cycling fam. We love you. You’re wonderful and beautiful and unique. You’re everything we wish we could be; you’re everything that we’re not.

Enjoy the Ride,

Wes and (to a lesser extent) Cody



Giving Tuesday: Support Your Local Cycling Non-Profits


In a world where people trample each other for Black Friday, skip the lines, go for a ride, and splash some cash on organizations doing good stuff in your neck of the woods.  Continue reading “Giving Tuesday: Support Your Local Cycling Non-Profits”

Want to Join a Bike Racing Team? Read This

Sponsorship in Really Amateur Bike Racing

It’s the time of year when cyclists start thinking about the 2018 race season. It seems like the perfect time to cash in on your incredible Iceman result to see if you can join a bike racing team, or move to the bigger team with fancier kits (hot pink, baby!). With an impressive 48th overall in the Men 52-53 year-old division at Iceman, you figure bike shops around the state are lining up to pay your entry fees and send you $5,000 worth of free kit. Continue reading “Want to Join a Bike Racing Team? Read This”

Racing Bikes is All About Losing. Get Over It.


I haven’t won a bike race in six years. It’s unlikely that I’ll win one anytime soon. I train hard, (sort of) watch what I eat, and strive to be a faster bike rider in every other conceivable way. Even with all that time, money, and effort, my quest for victory remains Quixotic at best. In fact, I’m lining up at Bear Claw Epic this weekend in the Elite class and it’s almost assured that I get dead last. I’d need someone else to get a flat tire and a leg eaten off by a bear to not finish last. Seriously.

And I’m far from alone. 99% of the people at a bike race lose. And by lose, I mean get beat by one guy or gal who takes the top step of the podium. Afterall, we live in a society best summed up by a quote from a contemporary American philosopher, “If you ain’t first, you’re last.” –Ricky Bobby. It’s difficult to understand why anyone would want to go pay good money to, in all likelihood, get beat.

So, why race at all? For me, it’s about the process. It’s about trying to lose a few extra pounds, take 10 seconds off a Strava segment, or keep up with another cyclist who usually kicks seven shades of shit out of me. Adding a race in there is extra motivation to get out to ride, push yourself, and set a new goal. If it was about winning, I’d undoubtedly fail. Every single race. But since it’s more about racing myself, I can be satisfied with how I’ve improved, or in a worst case, how I came up short. But that’s entirely up to me; my goals, my expectations, and my motivations. 

The key here is to not let a fear of losing keep you from racing. There’s always going to be someone faster than you. Even if you master the Expert class, moving up to Elite guarantees you get whipped at least a few times before you triumph. And if you start winning the Elite classes here in Northern Michigan, go race a WORS event and be prepared to get humbled. Instead of focusing on winning, or even podiums, focus on the work that will make you a faster rider. Not even a faster rider compared to others, but rather a faster rider compared to your past self. Fall in love with the process, not the results. It’s the best way to enjoy your riding and your racing.

So, I’ll line up this weekend, ego totally prepared to be battered and bruised. But as long as I meet my goals of feeling strong and staying motivated the whole race, I’ll be happy with how things go. And, who knows? Maybe the entire Elite field gets eaten by a bear and I end up on the podium. Now that would be pretty great. For me, at least.

Be sure to follow Wes on Strava and Instagram. Or don’t. Totally up to you. Happy trails. 

2017 Speed of Light World Championships: Wakeley, Schwab, Welton Earn Titles


In the largest World Championship field to date, three worthy wins took emphatic steps into the history books.  Continue reading “2017 Speed of Light World Championships: Wakeley, Schwab, Welton Earn Titles”

Speed of Light WorldTour: Team Time Trial Night


Speed of Light is back for the final WorldTour night of 2017, the Team Time Trial.  Continue reading “Speed of Light WorldTour: Team Time Trial Night”

2017 WorldTour Standings Heading Into Team Time Trial Night


John O’Hearn continues to lead the WorldTour rankings after a strong ride at the Tour Competition.  Continue reading “2017 WorldTour Standings Heading Into Team Time Trial Night”

2017 Tour Competition: Kennedy Cruises To Yellow


The attacks never really came, and Ryan Kennedy made easy work of the Queen Stage en route to his third Tour title. Meanwhile, Max Jordan and the Stuart kids start a dynasty in Junior SOL and miniSOL.

Continue reading “2017 Tour Competition: Kennedy Cruises To Yellow”

2017 Speed of Light Tour Competition: Voss Into Yellow On Stage One


The Youth Movement continues into the Tour, with Braiden Voss and Garrett Jenema putting the old boys to the sword on a beautiful night in the woods.  Continue reading “2017 Speed of Light Tour Competition: Voss Into Yellow On Stage One”

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